Natick Small Business Spotlight | The Sleepy Baker

Branding Photo Sessions

Liz from the Sleepy Baker made a beautiful ice skating cake for my daughter last year.  We have talked over social media and email, but never met in person before now.  I had such a fun morning watching Liz take a cake from start to finish.  Along the way, we chatted about our lives and businesses.  If you are looking for a beautiful and delicious cake for a special occasion, the Sleepy Baker is your girl.  She also has cupcake decorating kits!

What brought you to opening The Sleepy Baker in Natick ?

I was working a traditional office job, but was always artsy. When I became a mom, I started making cakes for my kids’ birthdays and quickly realized this could be the artistic outlet I had been craving. Through the years, I started to get more creative with their cakes and friends started to ask me to make cakes for their kids. It dawned on me that I could be onto something. I started posting pictures of my cakes on Facebook, built a solid presence on social media and started getting more and more word-of-mouth orders. After about 4 years of waking up at 5am, going to Boston for work, coming home to take care of the kids and working on cakes until late at night, I took the leap – I went full-time and figured if this was going to work as a business, now was a good time to try it. That was ten years ago and I haven’t looked back!

The Sleepy Baker frosts a cake and makes butter cream flowers in Natick Massachusetts

What is something that makes The Sleepy Baker special?

I will not refuse any project based on design or concept. I am always willing to try anything and will only say no to a project if I’m booked for that date.

The Sleepy Baker decorates a cake in Natick Massachusetts

What might people not know about you or your business that you would want them to know?

I have no formal artistic, culinary or business training. I learned it all along the way and continue to learn!

The Sleepy Baker frosts a cake in Natick Massachusetts

Do you have any holiday specials?

Thanksgiving & December holiday pies! I also make truffles which make wonderful holiday gifts for teachers, mail carriers, etc.

The Sleepy Baker makes butter cream flowers in Natick Massachusetts

What is something you love about Natick or your favorite spot in Natick?

I love how the community supports small businesses and have certainly felt the support throughout the pandemic. Oftentimes, my customers tell me how strongly they feel about hiring me because I am a small business and that means the world to me.

My favorite spots in Natick are the trails. I love to hike and run the trails and explore areas I didn’t even know existed before. It’s a wonderful escape from my non-stop work days and gives me a recharge that allows me to keep on pressing forward.

The Sleepy Baker frosts a cake in Natick Massachusetts

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